Mike Gordon Band “Ping Pong”

  • Location: The 1980s
  • Writer: Mike Gordon, Julia Mordaunt
  • Director: Neil Ryan
  • DP: Joe Gaetani
  • Editor: Dan Hopkins
  • Production: Driven Studio, Inc.
Mike Gordon Band was heading back out on the road. We wanted to let the fans know. Ergo: ping pong. This went viral, reaching well beyond Mike’s built-in fanbase. It became a minor phenomenon inspiring Halloween Costumes, merchandise, and custom trophies. Ping Pong was the rage and the tour was packed.
Mike Gordon Band “Ping Pong”
Head “The Motivator”
The North Face “Never Stop Exploring”
Eureka! Brand Book
The North Face “Athlete Driven”
Under Armour UAS
Hotchkiss “What Drives Winners?”
The North Face Advertising
Ben & Jerry’s “The Waterwheel Foundation”
Jetboil
Dick’s Sporting Goods “Tom Wallisch”
Ben & Jerry’s “Cherry Garcia”
Neil Madsen Ryan